Expert Online Marketing and Social Media (f/m) for GORE-TEX® and WINDSTOPPER® brands

Firma:

W. L. Gore & Associates GmbH

PLZ, Ort:

Feldkirchen-Westerham

Bereich:

Online Marketing

Berufserfahrung:

Einsteiger

Vertragsart:

Vollzeit

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Discover how a team of Gore associates, including John and Michael, developed revolutionary Elixir® Strings to inspire musicians to play their guitars more and enhance their sound. And find out how working at Gore changed their lives, too.

What can you change?
Visit gore.com/change-life

Expert Online Marketing and Social Media (f/m) for GORE-TEX® and WINDSTOPPER® brands

Location: Feldkirchen-Westerham, Greater Munich
Job number: 120592

Gore is looking for a highly self-motivated expert in Online marketing und Social media for its world famous GORE-TEX® and WINDSTOPPER® brand. Your role embraces a wide range of tasks designed to fulfill overall business, marketing and brand objectives by refining and implementing our internet and Social Media strategy for Europe (Garments Business unit).

You will be responsible for developing concepts and tools for online retail partners and customer websites to increase products sold and brand insistence. You will also be asked to support our European retail- and sales teams in implementing the tools.

This role includes the management of strategy, architecture and editorial plans of our European GORE-TEX® and WINDSTOPPER® Brand Websites and Social Media activities, both with a global impact. You will also be required to coordinate and build relationships with online multipliers (such as bloggers), steer the activities of external vendors and agencies and manage the internal interface between Marketing (B2B and B2C communications, PR), Sales, IT and the local MarComs. Further tasks include the integration of marketing messages into digital channels and the reporting and measuring of success in terms of return on investment (ROI). Furthermore you will be a member of the global Enterprise Web Team.

Ideally the successful candidate has the following profile:

• digital native
• 3 to 4 years experience in Website-Management, Online Marketing, Social Media and Community Management, Web Analytics
• solid knowledge in SEO, SEM, Display Advertising and Affiliate Marketing
• a strong affinity with technology-topics such as CMS, databases, internet technologies
• the ability to think and act strategically
• outstanding presentation and communication skills
• excellent qualities as a team player and networker
• well developed project management skills
• an analytical and solution-driven approach to tackling tasks
• excellent English, verbal and written, German would be an advantage
• willingness to travel approx. 25 % of the time

What can you change?
If this new challenge excites you, apply online via our homepage.

gore.com/change-life
For further questions please call us on +49-89-4612-2800.

Gore is a technology-driven company built on entrepreneurial innovation, integrity, and teamwork. We´ve been
changing lives and changing industries including fabrics, medical devices, electronics, and manufacturing for
more than 50 years.

© 2012 W. L. Gore & Associates GmbH. GORE, GORE-TEX, CROSSTECH, ELIXIR, HELEX und Bildzeichen sind Marken von W. L. Gore & Associates.